Our team
Geneviève Leclerc
Geneviève Leclerc
Co-founder and CEO
Geneviève has 25 years of experience in congress management and consultancy for associations. She works as a facilitator, speaker and trainer with the association meetings industry. She’s passionate about applying design thinking and lean startup practices to accompany organizations through innovation, and her most recent work focuses on achieving greater social impact. When off work, she's an avid sailor who holds a Yachtmaster Offshore certification.
Geneviève is the soul of #MEET4IMPACT, she carries the vision and engages the team along with her.
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Co-Founder & CEO
Samuel is a researcher in urban studies who received his bachelor's degree in urban planning and a master’s degree in urban studies from the Université du Québec à Montréal (UQAM) with a focus on 'Temporary Urbanism'.
Samuel's research is centered on social impact assessment and social innovation. During his studies, he created a support kit to measure, increase, and sustain the impact of transitional occupation projects. This experience provided him with valuable insights to contribute to data management and achieving impact assessment goals.
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Research and Data Management Coordinator
Samuel Miron
Samuel Miron
Operations Manager
Julia Tremblay
Julia supports organizations in their strategic and innovation ambitions. As she is specialized in project management and strategy, she has participated in developing several strategies and innovation projects. During her master’s degree, she became passionate about positive societal impact and the ability of this concept to improve the sustainability path of organizations. Julia aspires to actively participate in the changes leading to a sustainable ecological and social transition.
Julia supports organizations in their strategic and innovation ambitions. As she is specialized in project management and strategy, she has participated in developing several strategies and innovation projects.
During her master’s degree, she became passionate about positive societal impact and the ability of this concept to improve the sustainability path of organizations.
Julia aspires to actively participate in the changes leading to a sustainable ecological and social transition.
Fathma is a Social Impact Measurement Consultant, working with businesses and organisations to track and measure the social impact they create. Experienced with methods including Social Return on Investment, Logical Frameworks and Theory of Change, Fathma prioritises understanding the key indicators needed to determine success and building them into a compelling story.
She founded Social Impact Reporting, a consultancy that provides practical impact measurement and reporting services.
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Social Impact Advisor
Fathma Khalid
Social Impact Advisor
Fathma Khalid
Beatriz Ibañez
Senior Social Impact Consultant
Béatriz Ibañez
Beatriz is an entrepreneur and intrapreneur with 20 years of management experience in the MICE sector (corporate tourism, congresses & events). She has founded many organizations supporting her passion for the event sector’s sustainability, social and environmental positive impact such as SITevents, working with companies and organizations from around the world in designing and producing events and corporate experiences that are unique and memorable, but also environmentally and socially responsible.
She is actively working to boost and grow the event sector’s impact community by leading projects that connect entrepreneurs, destinations, and organizations, to generate change.
Two years ago, sitting in a conference room in Ljubljana Slovenia she had the lightbulb moment. Creating greater connections and social change between business events and communities.
Measurable, tangible change - positive social impact.
She recently developed Tourism New Zealand’s first social impact programme Conference Impact Aotearoa. Now at the head of her own consultancy, her business is projects, social impact, communications.
Jessica Vandy
Senior Social Impact Consultant
Jessica Vandy
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Leila is undertaking a specialization in Anthropology at Concordia University with a on the local and global knowledge of sustainability within social, environmental and economic systems. Through creating accessible and educational media, Leila seeks to empower and connect communities.
As our communications coordinator and content writer, Leila works to channel #MEET4IMPACT innovation and knowledge with media platforms. As well as enhancing the methods and forms of communication within the team.
Leila Salazar
Communications Coordinator
Leila Salazar
Communications Coordinator
MÉLANIE MARCEAU-DOUVILLE
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Our collaborators
As an innovative sustainable destination strategist, Alexis has been bringing forth unique and impactful tourism projects for over 10 years.
With strengths in project management, research, stakeholder engagement and environmental analysis, Alexis has led the development and/or analysis of numerous tourism impact and development projects around the world.
Alexis Kereluk
ConnectSeven Group
Alexis Kereluk
NelsonJF Consulting
Nelson Jean-François
Credentialed Evaluator (CE) and member of the Canadian Evaluation Society (CES), Nelson has over 10 years of experience working with multiple stakeholders to develop monitoring and evaluation (M&E) systems (logic model, PMF, ToC) and undertake process, outcome, and impact evaluations.
Prioritizing results-based management (RBM) and community-based evaluation approaches, he has already conducted over 50 evaluations and developed more than 100 M&E systems for organizations in the public, private and non-profit sectors.
Nelson Jean-François
For the last 16 years, Guy has been delivering award-winning consulting services focused on helping governments, venues, corporations and associations step up, scale up and speed up their sustainability programmes and achieve certification.
He is the Managing Director of the Global Destinations Sustainability Movement; a multi-stakeholder partnership to accelerate the development and performance of sustainable destinations and the event ecosystems they support.
Guy Bigwood
GDS Movement
Guy Bigwood
Loren has 25 years of experience in the industry, 15 of which has been in leadership roles in hotels and with a Destination Marketing Organization.
With his creative, energetic, enthusiastic and inspiring leadership, Loren has had numerous successes in re-imagining businesses and process improvement.
Loren also has 20 years of on-air TV presence including appearing on a regular segment on CTV's Canada AM and Your Morning as well as 20 years of spokesperson, moderator and panelist experience.
Loren Christie
Loren Christie Solutions
Loren Christie
ALEXANDRA DESCOTEAUX
CANDICE BAUNÉ
Project Assistant
Project coordinator
Jean-François Jasmin
LLio
Jean François Jasmin
Jean-François Jasmin
Jean-François Jasmin is a project manager and off-the-beaten-path facilitator at the Open Innovation Laboratory (LLio). He acts as a guide in the planning, design, and management of Living Lab approaches through which he leads co-creation processes involving various types of territorial actors. As a master's degree graduate in tourism development (UQAM), he is particularly interested in the usefulness of these approaches to meet the challenges related to climate change in this field. Passionate about the mountains, Jean-François is also a professional guide in adventure tourism accredited by the Canadian Association of Mountain Guides (ACMG).
Our research collaborators
Researcher
Charlotte is particularly motivated by the acquisition of new skills. She undertook a journey of several years abroad. South America taught her Spanish and Amsterdam introduced her to the professional world of the tourism industry. Fascinated by tourism and its phenomena, she returned to Montreal to complete a master's degree in tourism development at ESG UQAM. She is particularly interested in the events sector and its impacts.
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At #MEET4IMPACT, under the supervision of Mohamed Reda Khomsi, she is working to explore the social contribution of the business events industry in times of crisis and why some organizations have a more lasting social impact on their community than others.
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Charlotte Laurin
Researcher
Charlotte Laurin
Head Researcher
Mohamed Reda Khomsi is a professor of Tourism Governance, event management and E-Tourism at the Department of Urban Studies and Tourism in the School of Management at the Université du Québec à Montréal, Canada.
Holder of a Phd.D in urban studies, his research focuses on the impact of major events, analysis of the event framework, history of events, smart destinations and governance models.
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At #MEET4IMPACT, he is looking for best practices and conditions of success for best impact results.
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Mohamed Reda Khomsi
Head Researcher
Mohamed Reda Khomsi
Graduated from the University of Montreal with an Art and Science bachelor's degree in Asian Studies, Lyla was able to develop multiple knowledge on subjects including history, economics, politics and urbanism. With a Master's degree in tourism development at ESG UQAM, her interests relate to different fields such as events studies, the dynamics between heritage and the tourism phenomenon or the use and integration of ICTs within the tourism industry.
At #MEET4IMPACT, under the supervision of Mohamed Reda Khomsi, she is conducting a major worldwide study that will round up the most promising initiatives business events can tap into to measure their social legacy and impact.
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Lyla J. Fernandez Aubin
Researcher
Lyla J. Fernandez Aubin
Researcher
Corrine is a professor at the Department of social and environmental responsibility at the UQAM’s School of Sciences of management. She is a lawyer, a sociologist and holds an MBA. Among other things, her work addresses the new regulations, social acceptability and the governance systems in the context of globalization. She is a member of the Academy of Technology and received the Legion of Honour (France).
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At #MEET4IMPACT, she is looking for social impacts indicators and links to UN SDG's.
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